Jump to content

This cracked me up about the Black Chrome M-A

kivis

By kivis
in Leica M-A / M7 / MP and Film M

 Share

Recommended Posts

kivis

kivis

Posted
Posted

Advertisement (gone after registration)

May I quote Leica's USA website concerning the Black Chrome Leica M-A camera: 

"its black-colored counterpart reveals the Leica logo on its accessory shoe."

Huh? I looked really really close at my accessory shoe and found no Leica logo. A silly typo error.

  • Haha 1
Link to post
Share on other sites
hdmesa

hdmesa

Posted
Posted

Advertisement (gone after registration)

14 hours ago, Huss said:

methinks it got lost in translation

Google translate says “logo” in German is “logo” 🤷🏻‍♂️

Confused Web Editor: “I can’t see any branding on the camera in these photos.”

Marketing yelling to them down the office hallway: “I think it has the name on the top.” 

Web Editor typing: …logo …on …top

  • Haha 2
Link to post
Share on other sites
Matlock

Matlock

Posted
Posted
11 hours ago, Capuccino-Muffin said:

Well, technically “LEICA” with their own proprietary font represents a Logo. It is indeed a Logo.

We expect the red roundel, the stylized letters, but indeed the square LEICA word is a logo on its own.

Correct, something many people overlook.

  • Like 1
Link to post
Share on other sites
Capuccino-Muffin

Capuccino-Muffin

Posted
Posted (edited)
40 minutes ago, kivis said:

That would be a font

Welcome, dear visitor! As registered member you'd see an image here…

Simply register for free here – We are always happy to welcome new members!

 this is a logo.

I remember having read a Leica internal memo with their strict guides on how to use their Logos and how to place them on products and publications. The Word LEICA with their proprietary square font was definitely seen/referred to as a logo.  The key being their proprietary font. 
 

Here are a few “this would be a font” according to you, but which actually are Logos. They are all proprietary fonts which constitute a logo. Basically, if you recognize it immediately: it’s a logo, even if it’s just a word.

 

 

Edited by Capuccino-Muffin
  • Like 3
Link to post
Share on other sites
kivis

kivis

Posted
  • Author
Posted
13 minutes ago, Capuccino-Muffin said:

I remember having read a Leica internal memo with their strict guides on how to use their Logos and how to place them on products and publications. The Word LEICA with their proprietary square font was definitely seen/referred to as a logo.  The key being their proprietary font. 
 

Here are a few “this would be a font” according to you, but which actually are Logos. They are all proprietary fonts which constitute a logo. Basically, if you recognize it immediately: it’s a logo, even if it’s just a word.

 

 

Welcome, dear visitor! As registered member you'd see an image here…

Simply register for free here – We are always happy to welcome new members!

Good point (BTW, I hope No one is taking this too seriously.)

  • Like 3
Link to post
Share on other sites
hdmesa

hdmesa

Posted
Posted
7 minutes ago, kivis said:

I still say this is not a logo.

Welcome, dear visitor! As registered member you'd see an image here…

Simply register for free here – We are always happy to welcome new members!

 

 

 

These are logos.

 

Agreed. Anyone who has not worked in advertising can stop arguing at this point. The all-caps monospaced  L E I C A  and  L E I C A  M-A  is not a logo not matter what they say internally. You can call it a type treatment, but it's not a logo. It's not even a badge or emblem – it's just the model name designation.

  • Thanks 1
Link to post
Share on other sites
Capuccino-Muffin

Capuccino-Muffin

Posted
Posted
8 hours ago, hdmesa said:

Agreed. Anyone who has not worked in advertising can stop arguing at this point. The all-caps monospaced  L E I C A  and  L E I C A  M-A  is not a logo not matter what they say internally. You can call it a type treatment, but it's not a logo. It's not even a badge or emblem – it's just the model name designation.

Daaammmnn I will now go find my marketing degree diploma and tear it to pieces: a guy who works in advertising has spoken.

Link to post
Share on other sites

Join the conversation

You can post now and register later. If you have an account, sign in now to post with your account.
Note: Your post will require moderator approval before it will be visible.

Guest
Reply to this topic...

×   Pasted as rich text.   Paste as plain text instead

  Only 75 emoji are allowed.

×   Your link has been automatically embedded.   Display as a link instead

×   Your previous content has been restored.   Clear editor

×   You cannot paste images directly. Upload or insert images from URL.

×
 Share
Go to topic listing
×
×
  • Create New...