Leica new releases "annoyances"

[overexposed]

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So Leica announced a 10 years anniversary edition of the 35mm summilux, in complete silence, and already sold out.

whats your opinion behind these practises?

 

https://leicarumors.com/2021/12/18/leica-quietly-announced-a-new-summilux-m-14-35mm-fle-aspherical-10-jahre-summilux-limited-edition-lens.aspx/

[pippy]

I'm delighted that Leica can get so much money from so many people with such a simple scheme.

Good for them!

Philip.

[a.noctilux]

Like Philip,

for me it's good for Leica.

New type of silence marketing.

 

Then good for us all Leica users, this would float the company for more years to come.

[horosu]

It seems to be optically identical to the FLE, only different outer appearance. Disappointing.

[Guest]

There's 110 of them born every minute............

[frame-it]

17 minutes ago, horosu said:

It seems to be optically identical to the FLE, only different outer appearance. Disappointing.

so its not a Double A?

[pgk]

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They may have had a 'waiting list' already😁.

[frame-it]

13 minutes ago, Artin said:

Nope just a FLE with a cheaper paint job, cost them less only had to use 1 colour 

nice..so plenty of money to R&D the SL3S and S4

[horosu]

47 minutes ago, frame-it said:

so its not a Double A?

No. A regular FLE with some minor barrel modifications

[FrozenInTime]

All we need now is for Leica to sell NFTs for virtual lenses that we can all aspire to own, but will never see or use.

[didier]

It looks close cosmetically to the Wetzlar Edition Leica proposed with the launch of the M10M

[overexposed]

35 minutes ago, didier said:

It looks close cosmetically to the Wetzlar Edition Leica proposed with the launch of the M10M

very close

[UliWer]

The most interesting feature of this edition is the engraving of „FLE“. This abbreviation was never used for the original lens by Leica before. It could be interesting trying to find out when it was used first and by whom. This forum is probably a promising contender for the copyright.

Next special editions could be lenses with „WATE“ or „MATE“ engravings, or even better the „FRANKENFINDER“. 

[Herr Barnack]

Good for Leica, not a big deal for me.  Not even a small deal for me.

[SoarFM]

4 hours ago, horosu said:

No. A regular FLE with some minor barrel modifications

But look at the lens cap! I like it. But not for a USD10,000 premium....

[a.noctilux]

My guessing is 109 units would never been used to take photographs.

One will be used to have first class high praise reviews.

The others ( in not open box ) would gain many times the values of investment.

 

I hope that I'm wrong 😇.

[BradS]

not annoyance....more like shock and awe and modest disbelief.

[IkarusJohn]

3 hours ago, UliWer said:

The most interesting feature of this edition is the engraving of „FLE“. This abbreviation was never used for the original lens by Leica before. It could be interesting trying to find out when it was used first and by whom. This forum is probably a promising contender for the copyright.

Next special editions could be lenses with „WATE“ or „MATE“ engravings, or even better the „FRANKENFINDER“. 

The Zeiss 50/4 CF T* FLE for Hassleblad 500 series camera was probably the first - I bought mine in1992 …

[Edax]

Another missed opportunity to get rid of the "distance in feet" scale... 😇

Edited December 19, 2021 by Edax

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Hallo,

Look here: Leica M

[pippy]

25 minutes ago, Edax said:

Another missed opportunity to get rid of the "distance in feet" scale... 😇

That will form the basis of the next "Limited Edition" release....

Who loses-out? No-one.

"Carry on as before".

Philip.