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Japan is Leica's largest market share


holmes

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Correct me if I'm wrong, and I know at least one member will, but in a forum posting I read that Japan accounts for the single largest market share for Leica. Now the writer did not say his source of information or other details. I find this highly curious that Japan of all countries would buy more Leicas' than anywhere else. I seem to recall that there are a couple of camera companies in Japan. I would like to read more details about this statement. Anyone?

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2008 Annual report

 

Sales by

product lines

and regions

2007/2008

IFRS Change

€ million on previous year

System cameras 57.2 + 6.8%

Compact cameras 49.5 + 25.8%

Sports optics 29.7 – 3.1%

Projectors 0.5 – 30.1%

Spare parts and

technical after-sales service 4.0 + 9.5%

Licencing income 11.8 – 8.1%

Other 3.5 – 28.1%

Germany 21.8 – 10.2%

Europe (excluding Germany) 43.4 + 3.5%

Asia and Australia 45.4 + 12.7%

US, Canada and Mexico 44.9 + 18.8%

Others 0.7 – 49.4%

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The Japanese are very badge and brand conscious. You will find many labels like Burberry, Gucci, and the like huge in Japan. I know that Japan is the number one importer of Cashmere but I wouldn't say that means they have good taste it just means that they want people to think they have. By the way this is not a generalisation. I find the Japanese that I have met to be extremely kind and courteous and we could learn alot from them

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Guest WPalank

Re: Japan is Leica's largest market share.

 

Something to this effect was covered in the first video from Leica TV.

http://www.l-camera-forum.com/leica-forum/special_leica_mp_m7.php?langid=2

 

Watched it several weeks ago, but if I remember correctly they stated that Japan was the largest importer of Leica "film cameras". If they are the largest importer of Leica goods in general, it may or may not have been covered as well.

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That is so, regarding film cameras. But their largest share of ~100 M7&MP bodies, per month for the entire world probably doesn't pay the bills at Solms ;)

I guess that Japanese enthusiasts will get the bulk of the Safari and White M8's too? Keep on turning those Yen into Euro, you folks!

Re: Japan is Leica's largest market share.

 

Something to this effect was covered in the first video from Leica TV.

http://www.l-camera-forum.com/leica-forum/special_leica_mp_m7.php?langid=2

 

Watched it several weeks ago, but if I remember correctly they stated that Japan was the largest importer of Leica "film cameras". If they are the largest importer of Leica goods in general, it may or may not have been covered as well.

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2008 Annual report

 

 

Germany 21.8 – 10.2%

Europe (excluding Germany) 43.4 + 3.5%

Asia and Australia 45.4 + 12.7%

US, Canada and Mexico 44.9 + 18.8%

Others 0.7 – 49.4%

 

 

Hmmmm, 21.8 + 43.4 + 45.4 + 44.9 + 0.7 = 156.2%

 

Interesting numbers :confused:

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The Japanese are very badge and brand conscious. You will find many labels like Burberry, Gucci, and the like huge in Japan. I know that Japan is the number one importer of Cashmere but I wouldn't say that means they have good taste it just means that they want people to think they have. By the way this is not a generalisation. I find the Japanese that I have met to be extremely kind and courteous and we could learn alot from them

 

 

...kenneth, it does not stop being a breathtakingly offensive generalisation just because you state it isn't.

 

You are entitled to your opinion but, like a previous poster said, go to Japan - the Japanese go for top quality in all fields (not just labels from the West), and it helps that they can afford it. I would also recommend that any other self-appointed arbiters of taste endeavour to understand the issue before making such sweeping pronouncements.

 

4X5B&W, I believe the first number for each category is a monetary figure (expressed in Euros). James, please direct me to the source of your data. I would like to take a closer look at the numbers. Thanks.

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The first nr. is million-euro, the second the percentage change (wrt 2007?), so the whole turnover is 156.2 M€ & about 8.4% up (weighted average of -10.2, 3.5, 12.7, and 18.8%)

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The first nr. is million-euro, the second the percentage change (wrt 2007?), so the whole turnover is 156.2 M€ & about 10% up (weighted average of -10.2, 3.5, 12.7, and 18.8)

 

Ah, that makes more sense.....thank you.

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...kenneth, it does not stop being a breathtakingly offensive generalisation just because you state it isn't.

 

You are entitled to your opinion but, like a previous poster said, go to Japan - the Japanese go for top quality in all fields (not just labels from the West), and it helps that they can afford it. I would also recommend that any other self-appointed arbiters of taste endeavour to understand the issue before making such sweeping pronouncements.

 

4X5B&W, I believe the first number for each category is a monetary figure (expressed in Euros). James, please direct me to the source of your data. I would like to take a closer look at the numbers. Thanks.

 

I did mean to say the Japanese are number one importers of cashmere cloth and not raw cashmere fibre. I also think that it is a sweeping statement to say that the Japanese people go for top quality in all fields. Now you are making a generalisation but this is detracting for the original post on which I have nothing further to contribute

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Among my many Japanese photographer acquaintances, everybody owns multiple cameras, some people a dozen, some people hundreds, and these collections generally include both new and used Leica cameras and lenses, some of them quite rare.

 

Judging by the amount of current-version kit avaiable used at just a handful of shops in Tokyo, and assuming that more people who buy new keep their kit than sell it, Leica is doing a brisk business here with the numerous aficionados.

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I do find it heartening (but also sad) to think that Japan alone may be responsible soon for the continued production of film and film equipment in this throw away digital consumer oriented world. I still love my M7 but in the US they are rapidly becoming an indulgence as opposed to an easily serviced imaging platform.

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Guest maddoc2003jp
I do find it heartening (but also sad) to think that Japan alone may be responsible soon for the continued production of film and film equipment in this throw away digital consumer oriented world. I still love my M7 but in the US they are rapidly becoming an indulgence as opposed to an easily serviced imaging platform.

 

One of the most interesting (and sometimes difficult to understand) aspects of Japanese society is the bias to the newest technology available while always esteeming the tradition and traditional craftsmanship. I also know some collectors of Leica (and some other brands) here in Japan, who not only like collecting but are also actually using their cameras. For the daily snaps, a digital P&S is sufficient for them, while serious photography still means "film".

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