Sandokan Posted August 11, 2009 Share #1 Posted August 11, 2009 Advertisement (gone after registration) I was thinking ... If you have a closed system how should you price the goods? This can work for both computer and camera systems. If the camera body and lenses are both priced so that each pays for itself then you have a "fair and equitable" pricing scheme. However, if you charge the camera body at a "loss" but overcharge on accessories (lenses, flashguns, etc) - would you actually sell more camera systems and make more money? Certainly after a number of years I am sure most people have more invested in lenses than camera bodies (well I do). Specifically - what price would the S2 have to be for it to fly off the shelf; and how much could the lenses and accessories be sold for? Ravi Link to post Share on other sites More sharing options...
Advertisement Posted August 11, 2009 Posted August 11, 2009 Hi Sandokan, Take a look here Pricing of Digital Cameras. I'm sure you'll find what you were looking for!
tobey bilek Posted November 30, 2009 Share #2 Posted November 30, 2009 The only way for this to fly off the shelf is for Leica to give it away to famous photogs like Nikon did with the F in 1959. That was the EPOI marketing plan and it was extremely sucessful. The problem with the S2 is that only top tier pros can afford one and is so far out of reach, most do not even dream of owning one. Thefore the nonrecipients will never poney up for the kit. Unfortunately it is a bad economy to introduce a $30,000 camera no matter how good and I am sure it is the best. That`s 30 G`s with one normal lens. BJP did an interview on You Tube with Stephan Schultz and he stated the plan is go around the world to top tier photogs to present it. He said nothing of gifts. Then again EPOI probably did not mention gifts either until years later. Link to post Share on other sites More sharing options...
AlanG Posted November 30, 2009 Share #3 Posted November 30, 2009 ... Unfortunately it is a bad economy to introduce a $30,000 camera no matter how good and I am sure it is the best. That`s 30 G`s with one normal lens. There won't be many reasons for many pros to use it if there are only 2-4 non-leaf shutter lenses available upon release. Until most of the lenses are available it isn't much of a "system." As for Joe Ehrenreich and Nikon - He was smart, but there wasn't much that compared to the Nikon F system when it came out. It wasn't as if every pro already had a 35mm SLR system. So there was a lot of potential. Whereas today, Leica is trying to find a place in a small market that is dominated by Hasselblad and Mamiya/PhaseOne. Additionally, a lot of photographers are happy with 35mm format cameras and will have no desire to buy an S2. Consider price. Calumet is making way for the H4D by selling new H3DII bodies with an 80mm lens and 50 megapixel back for $28,000. They are selling demo units for $20K. ($18k with a 39 megapixel back.) Link to post Share on other sites More sharing options...
Gentleman Villain Posted December 1, 2009 Share #4 Posted December 1, 2009 That's true Alan, I don't plan to buy the S2 until the CS lenses are released. Link to post Share on other sites More sharing options...
markowich Posted December 2, 2009 Share #5 Posted December 2, 2009 That's true Alan, I don't plan to buy the S2 until the CS lenses are released. by then you might as well buy the S4. peter Link to post Share on other sites More sharing options...
ptomsu Posted December 4, 2009 Share #6 Posted December 4, 2009 I was thinking ... If you have a closed system how should you price the goods? This can work for both computer and camera systems. If the camera body and lenses are both priced so that each pays for itself then you have a "fair and equitable" pricing scheme. However, if you charge the camera body at a "loss" but overcharge on accessories (lenses, flashguns, etc) - would you actually sell more camera systems and make more money? Certainly after a number of years I am sure most people have more invested in lenses than camera bodies (well I do). Specifically - what price would the S2 have to be for it to fly off the shelf; and how much could the lenses and accessories be sold for? Ravi To make the S2 fly away from the shelves it would need availability first and most importantly. So many people are (were) interested in this camera that Leica could have easily sold a few thousands I assume at the current price they are asking. After that first run Leica could have thought about reducing the price and then get a S3 on the shelves. My real concern is that Leica will NEVER be able to satisfy demand as long as a product is hot. Same story with DMR and M8 and now it starts all over again with M9, S2 and S system lenses. Link to post Share on other sites More sharing options...
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