willeica Posted February 25, 2016 Share #21 Posted February 25, 2016 Advertisement (gone after registration) I had to check it was not the First of April! They should stick to what they know. William Link to post Share on other sites More sharing options...
Advertisement Posted February 25, 2016 Posted February 25, 2016 Hi willeica, Take a look here Breaking News - Leica is entering the Smartphone Market. I'm sure you'll find what you were looking for!
FMB Posted February 25, 2016 Share #22 Posted February 25, 2016 Flash issues? Francisco. Link to post Share on other sites More sharing options...
Manoleica Posted February 25, 2016 Share #23 Posted February 25, 2016 The Marketing Gurus' must have had a great pitch..!! What algorithms can Leica offer that are not already known in house or generally available.. It's not rocket science.. Can you imagine a 2nd rate mobile Phone with a Leica Camera built In, now there is a case for duct tape/electrical tape to cover the red dot.. Is it going to be a digital or film camera?? Link to post Share on other sites More sharing options...
davidbaddley Posted February 25, 2016 Share #24 Posted February 25, 2016 This isn't the first time Leica's had something to do with a smartphone: http://davidbaddley.tumblr.com/image/136160841352 - David Link to post Share on other sites More sharing options...
Fran D Posted February 25, 2016 Share #25 Posted February 25, 2016 Both silver and black versions I hope! Link to post Share on other sites More sharing options...
Ernstk Posted February 25, 2016 Share #26 Posted February 25, 2016 I had to check it was not the First of April! They should stick to what they know. William They know optics and imaging. That's what they're contributing, I imagine... Link to post Share on other sites More sharing options...
CheshireCat Posted February 25, 2016 Share #27 Posted February 25, 2016 Advertisement (gone after registration) They know optics and imaging. That's what they're contributing, I imagine... The press release explicitly talks about optical engineering, and nothing else. Which is very good news. Link to post Share on other sites More sharing options...
IkarusJohn Posted February 25, 2016 Share #28 Posted February 25, 2016 Think of all the people making smartphones that could be working on improving the next M! This is very irritating! I guess they'll release a premium model without a red dot soon and charge more for it ... Link to post Share on other sites More sharing options...
willeica Posted February 25, 2016 Share #29 Posted February 25, 2016 There is already a cover for the smartphone with various accessories. http://www.l-camera-forum.com/leica-news/2013/07/gizmon-case-iphone-retro-leica/ William Link to post Share on other sites More sharing options...
mooky Posted February 25, 2016 Share #30 Posted February 25, 2016 Oh well. In whatever form or contribution Leica is involved, I have to say it's absolutely under-whelming. Didn't Kaufmann once say that cell phone(s) isn't 'real' photography? Not that they're saying this is about photography, but to my eyes, any instrument that can be held and takes/records an image is 'photography'. However, having any association with Leica will not make me more inclined to buy it, and again, I look at this with casual indifference and a bit of curiousity as to just what Leica is, or will, or want to continue to evolve into. Link to post Share on other sites More sharing options...
earleygallery Posted February 25, 2016 Share #31 Posted February 25, 2016 I have been on this forum long enough to remember derogatory comments about camera phones when they were still a novelty, and the sarcastic comments that who knows one day there might be a Leica phone camera!!! Well here we are. The big problem, for Leica, is that it's not an Apple product they're attached to. Link to post Share on other sites More sharing options...
pop Posted February 25, 2016 Share #32 Posted February 25, 2016 ... The big problem, for Leica, is that it's not an Apple product they're attached to. That makes it more likely that I would buy a phone with a Leica camera. Is that a problem for Leica? Link to post Share on other sites More sharing options...
earleygallery Posted February 25, 2016 Share #33 Posted February 25, 2016 Well it would seem the majority of people here use Apple products. The iPhone is the most used camera in the world. Most 'creatives' use Apple. I'd have thought Apple would be a more natural (and ultimately more lucrative) fit than a Hueywhatsit. Link to post Share on other sites More sharing options...
pop Posted February 25, 2016 Share #34 Posted February 25, 2016 Well it would seem the majority of people here use Apple products. The iPhone is the most used camera in the world. Most 'creatives' use Apple. I'd have thought Apple would be a more natural (and ultimately more lucrative) fit than a Hueywhatsit. Seems about right for a Leiwhatsit. Link to post Share on other sites More sharing options...
epand56 Posted February 26, 2016 Share #35 Posted February 26, 2016 Will phone calls made with it have that 'Leica look'? They will sure have that "Leica Sound" Link to post Share on other sites More sharing options...
Phil U Posted February 26, 2016 Share #36 Posted February 26, 2016 The usual Leica marketing strategy of underselling their product I see! Definately no marketing fluff here. So true!! "visual world renaissance" - good grief. Link to post Share on other sites More sharing options...
pico Posted February 26, 2016 Share #37 Posted February 26, 2016 [...] The big problem, for Leica, is that it's not an Apple product they're attached to. Outside companies are wary of becoming involved with Apple. One fear is that Apple might become a major supplier with too much influence upon their business. For example, BMW turned away Apple's approach for a smart or hybrid car. Toyota chose not to look at Car Play. I cannot imagine Apple setting such a president as carrying anyone's logo without huge compensation, which might be invasive. Besides, Apple has some stunning patents for camera hardware, in particular lenses, that is probably beyond Leica's interest or ability. Link to post Share on other sites More sharing options...
Steve Ash Posted February 26, 2016 Share #38 Posted February 26, 2016 I think it could go along this line: http://momentlens.co Link to post Share on other sites More sharing options...
BrianCinAZ Posted February 28, 2016 Share #39 Posted February 28, 2016 I have been on this forum long enough to remember derogatory comments about camera phones when they were still a novelty, and the sarcastic comments that who knows one day there might be a Leica phone camera!!! Well here we are. The big problem, for Leica, is that it's not an Apple product they're attached to. It may not be a licensed Apple product, but given the reputation of the Chinese for their corporate spying and their history of intellectual theft, if may be pretty close to an iPhone with a Leica lens. Link to post Share on other sites More sharing options...
BrianCinAZ Posted February 28, 2016 Share #40 Posted February 28, 2016 Oh well. In whatever form or contribution Leica is involved, I have to say it's absolutely under-whelming. Didn't Kaufmann once say that cell phone(s) isn't 'real' photography? Just like everyone knows that the mass public will never buy a personal computer.......... ^ Ken Olsen, 1980 The infamous John C. Dvorak quote: “The Macintosh uses an experimental pointing device called a ‘mouse’. There is no evidence that people want to use these things. I dont want one of these new fangled devices.” Link to post Share on other sites More sharing options...
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