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Old 07/23/06, 02:08 AM   #7 (permalink)
ed_oneal
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Join Date: 02/10/05
Location: Virginia Beach, Virginia, USA
Posts: 94
Default Re: What is Leica doing to attract ...

Being involved in presenting concerts of classical chamber music, this thread seems very familiar. Periodically, whenever we get new members on the board of our organization, someone begins to worry that our audience is graying and we need to do something about getting younger people involved. The same arguments are presented: 1. Young people are too busy. 2. Young people don't have enough money, etc. However, over the 20 years that I've been with the organization, our numbers have been stable because as older people pass on, they are replaced by the young ones moving up through the ranks. As the younger people advance in their jobs they become more affluent and thus able to afford the things they crave. It's a natural progression. As long as Leica continues to present quality products, there will be people willing and able to buy them.
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